“And we’re going to take a fresh look at everything, from our product range and pricing to our cost structure. “With the Road to 20 we are making Porsche even more resilient and our brand stronger than ever,” says Meschke. In 2023, the company started its ambitious Road to 20 programme, with which Porsche is aiming for a Group operating return on sales of more than 20 per cent in the long term. The Porsche team continues to set itself high targets for the future. Road to 20 makes Porsche more resilient and the brand even stronger “Our success factors are improved price positioning, the strong product mix, the increase in vehicle sales, exchange rate effects, and our strict cost discipline,” says Lutz Meschke, Deputy Chairman and Member of the Executive Board for Finance and IT. In the 2022 financial year, automotive net cashflow increased from 3.7 billion euros to 3.9 billion euros. This corresponds to an increase of 2.6 per cent compared to 2021 (301,915 vehicles). Porsche AG has well-filled order books and was able to deliver 309,884 vehicles to customers in the previous year, despite the effects of the war in Ukraine, the challenges of the coronavirus pandemic, and global supply chain disruptions.
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